Why the Finch?
Often, when coming up with a brand identity, we look for characters or objects with traits that reflect aspects of our business. During our search, we found that they were regarded as Omens of good things to come.
A very plucky & vibrant character that constantly dashes around the outback collecting and distributing food to its offspring.
In this identity, we have fused the essence of the Australian Finch with food vessels into a dynamic characterful identity of motion and fun energy
In this identity, we have fused the essence of the Australian Finch with food vessels into a dynamic characterful identity of motion and fun energy
